Foundry 2013

Posted in News by Benjamin Radford on July 23, 2013


Once again, it’s that most wonderful time of the year when a fresh ruckus of graduates sprout forth from various design education institutions around our fair isle. In my mind mind, this has come to mean three things:

Graduate shows


Mint Foundry

To Foundry 2013, we warmly welcome Johanna Cranston, Sam Stanistreet and Shim Smilanksy. Our number four turned us down in favour of becoming an assistant brewer at the Truman Brewery. Totally understandable in our opinion, but watch this space.

This is the third Foundry we’ll be running in as many years. The premise is simple: We house and pay a team of graduates, set them a brief and give them a modest budget. We then work together for three months and see what comes out.

For the past two years, the briefs have been quite specific. In 2011, Foundry were set the task to ‘make something connected to the Internet that doesn’t live on a screen’. 2012 were asked to ‘make a toy that has a reason to exist’.

We learnt a lot during these projects. We now know how much ethanol sourdough produces during the curing process and how to ‘epic fail’ on Kickstarter. But hey, second and third time lucky.

This year is a little different. One of the main objectives of Foundry is to provide graduates with a solid stepping stone into our industry, so they can sustain themselves going forward. We think we’ve achieved this pretty well thus far but would like to take it a step further. We’d like to see if Foundry 2013 can carve out their own space in the industry. The brief this year is simply:

Sustain your future.

Essentially, our graduates have a three month runway to develop, test and execute their own business. If it works, it will employ them for the foreseeable future. If it doesn’t, they’ll all have learnt something new and have a great story to tell when doing their next thing.

They can build whatever they want: Clothes, food stalls, websites, spaceships… Anything’s fair game, except chairs that is.

There is sure to be some blood, sweat and tears along the way, so I’m sure they’d love your thoughts, feedback and support. Follow their progress on Twitter and their thinking on the blog. Let us begin…

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