Andy sets out his ideas for Mint. Proper grammar is not part of it. Nobody understood the relevance of the fish at the time (and they still don't).
Facebook launches • Summer Olympics in Athens • N. Korea bans mobile phones
Andy sets out his ideas for Mint. Proper grammar is not part of it. Nobody understood the relevance of the fish at the time (and they still don't).
First desk was an ironing board in Noam's shared house in Brixton. The entire company has to down tools when Noam's housemates want to iron a shirt.
Here's the first iteration of our logo. We're not sure it's something to be proud of, but we've kept it here for posterity.
Takes place in Abyssinian restaurant in Brixton. Only one item on the agenda: "should Noam have a computer?" Showing a willingness to invest for the long-term, the board answers "yes".
Youtube launches • Live 8 Concerts • We all worry about bird flu
Mint had an idea to bake anyone we had a pitch meeting with a cake. Andy soon abandoned the initiative saying that "meetings were too much about the cake, by the time the plates and forks have been cleared away nobody can remember what they were meeting for".
We didn't get a designer but we did get Thomas Pomfret, who went on to become Mint's CTO.
We have the bright idea to put on a play about Mint and its mission. Luckily this was never filmed.
Andy makes a big mistake by offering to buy a receptionist a sandwich ahead of a pitch meeting. The 'pitchee' cites the ensuing delay as the main reason why they chose not to work with Mint. Andy has never made this mistake again, and now only buys lunch for himself.
Andy and Noam moved into Mint's first proper office in Vauxhall. Rent: £800/month includng all bills. Cleaning startup Hassle later start in the same unit. That space has magical power. Thinking of starting a business? Do it from 301 Westminster Business Square.
Twitter launches • Web 2.0 is a thing • Al Gore tells us An Inconvenient Truth
We enter the BBC's Content 360 competition with our TV/web format Buried Alive. We are shortlisted and invited to pitch at MipTV in Cannes. We go on to win the competition.
Mint hosts UGTV 06, where we launch Bloombox, our social software. At the time, user generated video was so rare that there were audible gasps when the people realised what our software could do. 6 months later, user generated video became ubiquitous thanks to the growth of YouTube.
Thought Gareth Bale was the first Welshman to make it to the Bernabeu? Think again: Tim and Cameron join Zidane, Figo, Ronaldo and the other galácticos on an assignment at Real Madrid.
Cameron chooses to wear an activity-appropriate leather jacket.
Apple launch first iPhone • Justin Bieber discovered • Final Harry Potter published
Tony the landlord of the Royal Oak in Vauxhall gives Mint their own key to the pub so they can use it for brainstorms while he is in bed.
Tim writes up an idea for a website where you can upload a video of yourself asking for money in order to reach a target. He calls it 'I need money'. Mint does nothing with it. Later Kickstarter executes this idea exceptionally well.
We were shortlisted by the BBC and invited to Cannes to pitch live in the Content 360 competition. We didn't come away with the prize, but while we were out there we closed a deal for a project with ABC in the USA.
A user-generated competition encouraging people to make videos using bottles of Hellmann's mayonnaise.
Mint opens its New York office at 265 Canal Street, Manhattan.
Mint launches Virtual Rush for ABC's Greek. This was Mint's first foray into Hollywood and the site spawned the world's first online reality series Rush'd.
After 3 years of patronage the proprietor of a cafe on Kennington Lane starts offering the Mints free brandy after their lunch.
After the success of the first year of our UGTV summit, we decided to take it international with our first New York conference.
Mint launches a community site for US mobile content provider Thumbplay. The first time Bloombox had been used for mobile upload and download.
Mint is invited to a Channel 4 talent day. We weren't sure what we were meant to be doing but we came away with Adam Rogers. Since then Adam has done pretty much every job at Mint and now heads up DeskBeers.
Tim teams up with BAFTA award-winning film producer Diarmid Scrimshaw and Film 4.0 commissioner Anna Higgs to win the Docfest Crossover prize in Sheffield for their web/tv/exhibition format Museums of the Future.
Obama elected • Bill Gates steps down • App store launches
Mint launches Menthol TV, a TV production company with the aim of making cross-platform hits.
Mint launches Style Insider, a site for the seriously fashion conscious, on behalf of River Island and Graduate Fashion Week. Style Insider is still going today and has even spawned a print magazine due to its incredible success.
Mint launches the Skins Life website for Company Pictures (makers of Channel 4's Skins). The site brought fans closer to the show's production, handling ticketing for Skins Parties and allowing fans to appear in the show.
Our company away weekend (these days it's a week) where we split into three teams and compete to build the best web-app. We created 3 apps - Snppr (like Snapchat, but in game form), SuperGuessGuess (an interactive quiz) and Oh!Creative (like Dribbble). Andy's mum made everyone soup.
Mint pulls off an unprecedented 1-2-3, as three of its projects are shortlisted for the Content 360 competition at MipTV in Cannes.
Mint launches Weplay, a sports network for children, something like Piczo meets TeamSnap (and was eventually acquired by them). It was one of our biggest sites, including complex parent to child permissioning, a state-of-the-art UI, and a robust security model to ensure online safety.
In April 2008, we launched the Lonely Planet Desktop Countdown using Adobe AIR. It was a neat little app that counts down to your holiday. Every day it offers you a local tip and tells you the weather in the place that you are travelling to.
Our first TV commission, Osama Loves, airs on Channel 4. The aim was to seek out 500 people called Osama in 50 days and ask them "What do you love?". The show was later sold to a further 5 territories, and it's still on 4OD!
Mint write and perform a play, 'Web 2.0 The Musical', which premieres at 2gether08. Such was its success that an offer was made for the show to have a run in a theatre made out of an old tube carriage. Mint turns it down in order to concentrate on its web business.
Menthol TV and Mona Yousefi's comedy format Mayhem Makers wins at the Edinburgh TV festival.
Mint celebrates one of its developer's facial hair via Ron DeVera Day, the day when everyone grew a moustache and Ron shaved his off. Later, and by coincidence, someone outside of Mint created Movember.
Water found on moon • Federer wins 15th Grand Slam • Michael Jackson dies
Mint launches the Great British Sandwich. The Metro said: "This is what Tim Berners-Lee was thinking of when he invented the web".
The challenge: "create something cool with Hemlock" - our open source technology that facilitates building real-time, multi-user web applications. We made What the Tweet, Go with the Flo and, the winner, Juked.It
As part of Style Insider, some Mints are invited to a London Graduate Fashion Week party where they approached by a lady who says: "What do you guys do? Because it's obvious you don't work in fashion."
Mint launches Adoption Experience for Channel 4. Adoption Experience seeks to educate people through the real-life experiences of others, taking stories and opinions from all facets of the adoption process.
Mint hosts a sports day in a park in Vauxhall followed by a rave in the Royal Oak using our own key to let ourselves in.
Mint believes that the future of TV is no longer based in user-generated content but rather '2-screening', a phrase invented by Mint and now ubiquitous in its derivative form: 'second screening'. We hold the world's first second screen conference in a beautiful Victorian theatre.
Tim, Cameron and Ron demonstrate Hemlock via 'Football3s' (later Picklive) at the Techcrunch real-time web summit in San Francisco. Cameron meets an ex-colleague in a bar and they beat around 100 pairs of people at Fusball. They are eventually defeated by a pair of German backpackers.
We're delighted as both Landshare and Sexperience are nominated for Royal Television Society awards.
Mint turns five, Tim's Mum made a cake, Andy laughed at our manifesto!
Apple launch the iPad • Instagram founded • LOST ends
Adding to its menagerie, that so far consists of one alpaca, Mint acquires its first sheep from Vauxhall City farm.
Picklive becomes the first project created at Mint to attract venture capital and spin out into its own entity.
Combining football data from Picklive with fun and intuitive analysis tools - Mint creates LivePitch.
Mint comes together with Channel 4 and the Arts Council of England to create Quotabl.es, a community driven, curated quote site. This later became the basis for Channel 4 show Was It Something I Said?
Andre (now a senior designer at Apple) creates our first team illustrations. We still use them on our business cards and website today.
The 2nd 2screen conference takes place at a slightly larger, but no-less beautiful, central London Victorian theatre.
Mint works with Benetton to open up casting for their commercials. The project was Benetton's most popular online campaign with 65,000 entrants, uploading over 500,000 photos in 36 days. The site delivered 56 million page views.
Picklive is runner up in the Best Sports or Leisure Startup at the Techcrunch Europas.
Google+ launches • Steve Jobs dies • The Royal Wedding
2011's Weekender is all about marketing. The goal was to compete to see who could drive the most traffic to our Quotables website.
Picklive hosts the world's first football blogging and podcasting awards - The NOPAS.
Picklive makes the Telegraph TechCrunch 100 as one of the 100 most promising UK tech startups.
After recieving 14,000 sign ups to a launch rock page, Mint becomes the first company in Europe to use Instagram's API, and StickyGram is born.
Angie and Shoshi launched Ladies Who Code, a monthly meetup to bring women coders together to hack on projects, share lightning talks, and learn in a comfortable environment.
Mint launches Foundry - its graduate scheme for makers. The first cohort create Olly - the web connected smelly robot, and Polly - a robot that turns your tweets into sweets.
We overhaul the Sexperience website and create the Sexperience 1000, an interactive journey through the sexual experiences and preferences of one thousand people.
Mint hosts its third (and final) 2Screen event.
Steve Jobs dies. Mint pays tribute by building a portrait of him using only parts of a MacBook.
London hosts Olympics • Gangnam Style • Google Glass first demoed
Mint kicked off 2012 with New Year Revolution, a Channel 4 project to help people stick to their New Year's resolutions.
Our Web App Weekender challenge in 2012 was to launch a business in 4 days. We created Foldabunch, Little Sticker, and (the winner) Foldable.Me.
The winner of WAW12, Foldable.Me, was our first foray into Kickstarting projects. It was over 200% funded in the first week, 500% funded after 20 days, and 1000% funded by the end.
Our first ever Foundry won "Inventors of the Year" at the Ideal Home Show for Olly.
Mint's Angie and Adam create Music Tech Meetup. An industry-focused meetup to discuss the music business and the technology business.
Mints dress sharp and scoop another award for Sexperience.
We hit the news with over a 1000 StickyGrams making up a portrait of the Queen for her Jubilee.
Both Stickygram and Foldable.Me are nominated for Webby awards.
Challenged with the task of creating a toy that needs a reason to exist, Foundry 2012 created Dough Globe.
Mint create Mad World. Developed in collaboration with Channel 4 and mental health charities Time to Change, Rethink Mental Illness and Mind, Mad World explores three of the most misunderstood mental health conditions: schizophrenia, OCD and bipolar disorder.
Foldable.Me launches with the Foldable population increasing worldwide ever since. Notable foldables include Jonathan Ross, Amanda Holden and Gok Wan.
Inspired by the Olympics Games, Mint works with Join In to get 5000 local teams to list events that get people involved in sport on the weekend after the games.
Breaking Bad finale • A Royal Baby arrives • Murray wins Wimbledon
We worked with vInspired to use game mechanics - status, achievement, rewards, and competition - to support young people's intrinsic motivations to do good things.
Highlights of the second BACON conference include rockets, drones, gardening and the Convince My Boss Videos.
Mint enters the healthcare debate developing Vitals.com, a service to connect patients with the best health services for the best price available.
Mint sells Stickygram to Photobox. After 2 years of hard work and mad-cap exploration, we had built up an amazing community and learned more than we could ever hope to know about fulfillment processes and cat photos. We are incredibly proud of our little magnet business.
Mint creates SmartShop with Tesco, through a phase of discovery and prototyping.
Mint teams up with James Middleton to create Boomf. The site launched in just 6 weeks and was shipping orders in time for Christmas.
Mint teams up with Channel 4 to create an immersive playalong experience for the TV show Was It Something I Said inspired by a web property we made called Quotables.
Mint decamps to Berlin for its first company-wide European retreat. A play about the history of Mint is hastily written and performed. Notable performances include Will Fleming as a young Cameron Price.
iPhone gets bigger • Kim Kardashian • Ice Bucket challenges
From the WebApp Weekender, to 4 Days To Launch, to Challenge Mint, kids set the mission for our week away. See the results and the varied responses.
Our third year of BACON features talks from NASA, a tech fair and plenty of bacon treats.
Mint created a way to easily navigate through the wealth of information created by IPSOS Mori, allowing patients to access key information about their local practices.
Our first foray into disrupting the cosmetics industry. We handle everything from product formulation to creating our factory.
This year the challenge is: 'Create something to improve the quality of life of a group of people currently underserved by technology or design'.
To help raise awareness for Stand Up 2 Cancer, Mint teams up with Endemol and Channel 4 to create Stars at Your Service, a web platform encouraging the public to book a star for a day.
Mint in collaboration with Open Road Media, a publisher of discount electronic books, create a genre community around crime and foul play.
If successful, Picklive will be the first idea started at Mint to make it to the stock exchange.
The entire Mint team gets heavily nostalgic and makes a website of every detail of their last 10 years. And Utku sends Mint some donuts, which we put to good use!
Water on Mars • Greek Debt Crisis • Blue and Black Dress
After some ace detective work, Christie finds the perfect partner in crime.
"App Turns your iPhone into a crappy disposable camera" says Wired. We take that as a compliment.
We calculate our 5 year IRR is 275%. The typical European VC generates 25%. How do you like them apples?
Pokémon Go • AlphaGo • Obama Go • EU Go
Boomf raises at $15m valuation. Clients include Topshop, Victoria's Secret and Jack Wills.
Our pun-based sock business hit the buffers. We donate the remaining stock to the Lodge at St Ursula's. 'My most rewarding day at Mint Digital' says Tim.
DeskBeers moves to new warehouse. London, the beer button has arrived!
WebApp Weekender hits the wild wild west country.
Mint develops personalised geo-filters before SnapChat does. Then SnapChat does.
Our new website for the Reeve foundation generates a 300% increase in peer mentoring requests, providing real support to people living with paralysis.
#MeToo • BitCoin surge • Prince Philip steps down
Mint match funds a crowdfunding campaign to support Hugh Myddelton Primary School in Clerkenwell. A rare spasm of do-gooding.
The best innovation? Yoga on the lawn every morning. Second best innovation? A series of Augmented Reality prototypes.
Mint delivers UX consultancy to 20 leading UK fintechs.
We are proud to help this fantastic self-driving vehicles firm as they scale up.
Falcon Heavy • Koreas Make Peace • Russia World Cup
We helped build Flynotes, a digital consent platform that will revolutionise patient safety across healthcare.
Well hellooo! Superstar Mint alumni Paul Dix finalises new round for his firm InfluxDB, taking total amount raised to $60m. For that sort of money, we'll forgive the serious photo.
For the first time in Mint's history, we celebrate the production team being 50% women.
It was a normal Wednesday morning. We receive three bits of bad news and decide to call it a day. We quit while we're ahead.
Aaron Suggs, Adam Pattison, Adam Rogers, Alasdair Forman, Alexander Smilansky, Alice Tyler, Amanda Patterson, Andre Souza, Andrea Jezovit, Andrew Appleton, Andrew Hilton, Andy Bell, Angela Maguire, Benjamin Redford, Bob D'Mello, Bradley Few, Cameron Price, Chara Oikinomodou, Cheng ji-Chen, Christopher Wilson, Colin Miller, Colin Roughan, Dan Valetici, David Biggs, David Hunt, Dean Strelau, Ed Ellson, Edd Sowden, Emily Carey, Fiona Foreman, Greg Beck, Hugh Boys, James Maskell, Jelmer Snoek, Jenny Wong, Jeremy Lee, Jessica Bird, Johanna Cranston, John Corrigan, Jonathan Branthwaite, Kaye Symington, Kejia Zhu, Kevin John Gomez, Kim Walker, Kitty Curran, Krzysztof Zylawy, Laura Grace, Leander Thom, Li Qui, Luke Overin, Makato Inoue, Malin Patel, Mansoor Munawar, Margo Urey, Marina Armero, Mathias Alvarez, Matt Collier, Matt Piwarski, Meetali Sharma, Mehdi Moukhfi, Micah Rajunov, Mona Yousefi, The indomitable Morkof, Nicola Balkind, Nicola Sherry, Noam Sohachevsky, Olly Frank, Paul Dix, Paul Fedory, Paula Buzzard, Pete O'Grady, Peter Westendorp, Pete Stevens, Phil Nash, Poppy Hope, Richard Ling, Ron DeVera, Salvatore Formisano, Sam Stanistree, Sandeep Gill, Sanjay Mistry, Sean Baines, Sean Treadway, Shoshi Roberts, Simon Fletcher, Simon Reed, Sophie Dermaux, Sophie Fisher, Steve Marshall, Stuart Waterman, Sylvia Harvey, Tayo Kopfer, Thomas Pomfret, Tim Morgan, Tom Harman, Tom Jarrett, Tom Mallinson, Tom White, Utku Can Akyuz, Valgerdur Petursdottir, Viraj Ratnalikar, Will Fleming, Zoe Chatten