The Mint Blog
I'd heard a lot about the mysterious and ever-growing Pocketmints meetups from across the pond. There had been six to date, they'd apparently been going from strength to strength and there was always a copious amount of food. So when I realised that my trip to New York would overlap with the seventh Pocketmints meetup I had many questions. Who would the speaker be? What would it be like? How much food is meant by 'copious'?
Sadly, their three month tenure with us is coming to an end. As a final farewell, we are hosting an informal presentation by our four graduates on what they've been up to, followed by some drinks. There will be a bit of a grand unveil, and hopefully a chance to play with what they've made.
It is this Thursday, 27 October at the Mint Offices at Exmouth Market. You can book yourself a spot on the event page.
Hope to see you there!
A skunkworks project has been brewing at Mint. Since February, Kejia Zhu has been working on a slightly eccentric scheme to print Instagrams on fridge magnets.
At every step of the way StickyGram has (i) been starved of resources and (ii) generated far more interest than we would have anticipated.
Back in March, Kejia created a one-page website with a couple of grainy shots of prototype StickyGrams and tweeted about it. That received 1400 sign ups in a week.
It was terrific to see the event grow so dramatically in the space of a year (we doubled our audience from 2010). The social TV conversation has raised its game too, with a brilliant bunch of talks from Andy Hood of AKQA, David Flynn of Remarkable, Declan Caulfield of Starling and Russell Davies of R/GA, all wonderfully compèred by BBC Click's LJ Rich.
Of course, as befits a 2Screen affair, the real energy of the evening took place on our second screens - the #2Screen hashtag is packed with gems and well worth having a dig through. This year we decided we wanted to take the kind of split-attention behaviour we've become used to at conferences and push it a step further. Our Footnotes app lived on the 2Screen mobile site and added an extra layer of engagement to the speakers' presentations, with a steady trickle of additional nuggets of information and useful links throughout the night. It was a fun experiment, if you got a chance to play with it we'd love to know what you thought.
We'll be back very soon with some lovely shiny videos of all the talks from the event, but for now I wanted to give a quick roundup of some of the 2Screen write-ups that caught my eye over the past week: