Many companies invest heavily in getting you to their website and then aim to be as boring and straight and uncontroversial and unmemorable as possible once you get there.
I think this is a good use of Salesforce's homepage:
This blog consists of (i) any news that confirms Mint's existence (ii) reflections on the power of storyselling, the anatomy of cross-media hits, the principles of participation design and the battle to unmute audiences (iii) occasional links where we try to figure out what we make of the Internet.
Our Logical Friday blog is about Ruby, Rails, jQuery and other tech.